The impact of low-price promotions expands! Global LED bulb prices continue to decline in October
The latest price report by LEDinside of TrendForce Consulting pointed out that in October 2017, global LED bulb prices continued to decline, and the average retail price of LED bulbs that replaced 40-watt incandescent bulbs fell 1.7% to US$6.2; replacing 60 The average retail price of LED bulbs for incandescent lamps fell 1.7% to US$7.4.
Entering the fourth quarter, in order to impact sales, some manufacturers have adopted low-price promotion strategies, and global LED bulb prices continued to decline in October.
LED device prices remain stable, and many manufacturers launch new products
China's LED packaging, prices continued to stabilize in October. Compared with August and September, the LED industry's boom in October has picked up. Although the inventory of LED chip manufacturers has increased, it is still within the normal range. Chip prices continue to stabilize, resulting in relatively stable LED package prices. Some manufacturers have launched new products. In terms of medium power, Lumileds released the medium power LUXEON Stylist series for the fashion retail and food lighting market. Its 2835 and 3014 products adopt FreshFocus technology, emphasizing full color gamut and high light quality; in terms of high power, Hongli Launched the anti-sulfuration “screen seal” series of LEDs, including AT50/AT70, with improved reliability and longer life. International manufacturers Cree and SSC have also launched new products. Small size, high brightness, and high color rendering are the main pursuits.
Impact sales, and the price of bulb lamps in Europe has dropped significantly.
In terms of global LED bulbs, replacing the 40-watt part, the price in Germany fell by 4.1%, which was the largest decline in the region. The price of some products dropped significantly, mainly due to the low-price strategy of manufacturers, such as Osram's 4W 470lm bulb. , The price fell to 5.87 US dollars, a drop of 26%. The prices of other brands including Philips and Sylvania have also fallen. Prices in the UK fell by 4.0%, and most of the product prices fell. In addition, Osram launched 2 new products, both 6W 470lm, whose prices were lower than the average market price. Prices in China fell by 1.1%, most products prices remained stable, and the prices of several Philips products were lowered. Prices in Japan rose by 1.2%, and Panasonic launched a number of new products with higher light efficiency than the original products, but the prices were higher than the average market price. In other regions, the United States fell 1.9%, Taiwan, China fell 2.6%, and South Korea remained stable.
replaced the 60 watt part, the UK area fell by 3.7%. In addition to the decline in the prices of original products in some markets, Osram and Philips both launched low-priced new products. Among them, the 8w 806lm bulb lamp launched by Philips was priced at a price of 4 packs. Only 9.3 US dollars, far lower than the market average price. Prices in Japan fell by 3.6%. The prices of original products in markets such as Panasonic and Toshiba have fallen significantly, but the prices of newly launched products are higher than the average market price. Among other regions, Germany fell 2.8%, China fell 1.5%, the United States rose 1.1%, South Korea and Taiwan, China remained stable.
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