Shenzhen Business Daily News (Reporter Tu Jingyu): "'Speed' and 'stability' are the consistent characteristics of ETON products. ETON's innovation capabilities, rigorous quality management approach, and comprehensive after-sales service system continue to create value for customers." As a "well-known Shenzhen brand" in the manufacturing industry, Wang Ling, assistant general manager of Shenzhen ETON Automation Equipment Co., Ltd., said in a recent interview with the Business Daily reporter. According to reports, ETON Automation is a national high-tech enterprise integrating product R&D, production, sales, and service, providing customers with fully automatic high-speed SMT pick-and-place machines.

Annual R&D investment reaches tens of millions of yuan "We are a national brand enterprise producing LED fully automatic high-speed energy-saving pick-and-place machines, multi-functional high-speed pick-and-place machines, and peripheral automation equipment. Currently, in the industry, the speed and stability of ETON products are leading the industry, with a maximum capacity of 200,000 points per hour." Wang Ling stated that its production of the world's largest capacity pick-and-place machine, one machine can replace the capacity of 5 to 9 imported machines, which can greatly save customers labor, materials, and production space. The speed, stability, and comprehensive after-sales service of the machines have won a good market reputation and customer trust.

　　Wang Ling said: "Currently, many enterprises with large lighting volumes basically use ETON multi-functional high-speed pick-and-place machines, mainly for small-pitch displays, power supplies, and electrical appliance motherboards."

　　Wang Ling said that there are many types of pick-and-place machines for different products in the lighting industry, but ETON is very popular with customers. ETON invests tens of millions of yuan annually in R&D of new products in response to market demand. "Professional, efficient, and low-consumption" has always been the industry's evaluation of ETON, and the R&D technical accuracy of various pick-and-place machines can reach more than 15 years.

　　The reporter learned from ETON that the company has a strong professional R&D center technical team, mainly from the United States, Taiwan, China, Hong Kong, and mainland China. It has successfully developed the world's fastest, most stable, and most complete series of LED fully automatic high-speed pick-and-place machines, solving the problems of low production capacity of long light boards and high labor costs in the past, and has obtained a number of national invention patents and honorary certificates. From 2007 to 2016, ETON's equipment has been distributed all over the world.

　　Core competitiveness lies in patented R&D "As you can see, we use innovative, independently developed high-speed pick-and-place machine technology - group picking and placing, high-speed optical recognition and correction system. This is just one of our patented technologies. In addition, we have strong resource integration capabilities and comprehensive and diversified technical training and after-sales service, providing one-stop service from procurement, transportation, warehousing, manufacturing, installation and commissioning to training." While the reporter was visiting the pick-and-place machine model, Wang Ling introduced on the side: "In addition, it is worth mentioning that we independently developed and produced the software. Many other pick-and-place machines cannot truly combine software and hardware, and the degree of cooperation is not up to standard, making it difficult for many manufacturers to meet the customer's equipment production accuracy requirements."

　　Wang Ling said that ETON's core competitiveness lies in patented R&D, and its technology is leading in China. The sales and customer recognition of ETON products in the global market are strong evidence, and "ETON" has become a well-known enterprise in the industry.

　　She believes that ETON's core competitiveness includes patented R&D, comprehensive customer service solutions, and after-sales service. She stated that the focus of its service philosophy is not only to sell products to more customers but also to help customers create more effective value and solve problems from the customer's perspective.

　　It is understood that ETON has grown into a global SMT electronic equipment manufacturer with strong R&D and manufacturing capabilities in the pick-and-place machine field. Currently, among ETON's "ET" and "HT" series LED pick-and-place machines and multi-functional pick-and-place machine products, the main models are considered the highest-capacity pick-and-place machines in the world, with 80% of the lighting and display screen customers in the market.

　　Wang Ling believes that the market prospects of ETON's pick-and-place machines are optimistic among many customers. She stated that the display screen has higher precision requirements than the lighting industry, and many domestic pick-and-place machine manufacturers have given up. However, after half a year of research and testing, ETON launched the high-speed pick-and-place series F8 model, which has been well received and recognized by many display screen customers.

　　Wang Ling told reporters that ETON has a complete set of quality management system regulations. "The company has passed ISO audits, combined with the operation of the ERP system, and then completed by the service system. It can be said that the equipment products have undergone layers of checks. We ensure that every piece of equipment undergoes strict quality control, and so far, no equipment has been returned due to quality problems. We are constantly striving towards the goal of building a national brand and focusing on quality."