Lighting manufacturers' equipment demand surges, "LED chip mounter king" seizes market opportunity again


Published Time:

2021-08-03

Since its establishment, Shenzhen E-Tong Automation Equipment Co., Ltd. (hereinafter referred to as "E-Tong Automation") has been committed to the research and development and manufacturing of SMT equipment, adhering to the concept of "customer service" and setting market trends. After more than 10 years of accumulation and precipitation, E-Tong Automation has overcome various technical difficulties in the SMT industry, mastered core innovative technologies, and obtained a series of related invention patents.

The LED lighting industry is strongly supported by national policies due to its green and environmentally friendly nature and long lifespan. With technological advancements and cost reductions, its favorable price-performance ratio has also been widely welcomed by consumers, leading to expanding market penetration, application range, and rapid market growth.

Data from the GGII (Gaogong Industry Research Institute) shows that the global LED lighting market reached 536 billion yuan in 2017, with mainland China accounting for 296.9 billion yuan, a year-on-year increase of nearly 21%. Considering the global LED lighting penetration rate still has room for doubling, GGII predicts that the value of China's LED lighting market will reach 341.5 billion yuan in 2018, a year-on-year increase of 15%.

 

 

Since the beginning of 2018, due to the overall environmental impact of rising raw material prices, the escalating US-China trade war, and exchange rate fluctuations, the growth of China's LED lighting market value, while still steady, has slowed compared to 2017.

  As is well known, due to the relatively low barriers to entry in the lighting industry, coupled with strong policy support, many companies from other industries have also entered the LED lighting industry, resulting in serious overcapacity, exacerbating market competition, and keeping industry concentration relatively low. With the overall slowdown in the development of the lighting market, competition will become increasingly fierce, and industry concentration will increase. Under these circumstances, companies with strong R&D capabilities and good quality control will have more market opportunities.

  Therefore, to seize a larger market share and occupy the commanding heights of the industry, lighting companies are driving the industry in two directions: First, the market is becoming increasingly concentrated, with larger companies consistently growing larger and having a greater advantage in product concentration; second, the industrial chain is undergoing transformation. Companies are now competing on comprehensive strength, including resource integration, product integration, supply chain integration, and market integration. In other words, the LED industry is a game of capital and technology, a battle of comprehensive strength, and ultimately those with strong financial strength, a sound industrial chain, and a commitment to brand building will win the market.

  Against this backdrop, major LED lighting companies are using scale as a means of enhancing their core competitiveness, as large-scale production brings significant economic benefits, such as reducing manufacturing costs, raw material procurement costs, and product pricing. Achieving scale requires the cooperation of lighting equipment manufacturers, as large-scale production needs lighting equipment to quickly improve production efficiency and reduce production costs.

  Since its establishment, Shenzhen Eitong Automation Equipment Co., Ltd. (hereinafter referred to as "Eitong Automation") has been committed to the research and development and manufacturing of SMT equipment, adhering to the philosophy of "customer service" and setting market trends. After more than 10 years of accumulation and development, Eitong Automation has overcome various technical challenges in the SMT industry, mastered core innovative technologies, and obtained a series of related invention patents.

  Today, Eitong Automation has successfully developed LED SMT equipment that quickly improves assembly production efficiency and reduces labor costs. Its complete after-sales service system has earned the recognition of the market and customers, solidifying its leading position in the SMT industry.

  It is understood that, targeting different market segments, Eitong Automation has successively launched a series of products including LED panel SMT machines, LED soft strip SMT machines, wire-free soft strip SMT machines LED display SMT machines, copper wire lamp SMT machines, lens SMT machines, and module SMT machines to maximize customer satisfaction. To meet the new demands of lighting manufacturers for SMT equipment in large-scale production, Eitong Automation continuously upgrades and replaces its products.

  Yu Yaoguo, general manager of Eitong Automation, confidently stated, "The SMT machines launched by Eitong Automation are among the fastest in the world. The actual output of the 'ET' and 'HT' series LED SMT machines has reached 170,000 CPH, greatly improving production efficiency and reducing manufacturing costs for customers."

  In fact, as LED lighting products mature, LED lighting companies' requirements for production equipment are becoming increasingly stringent. For example, major LED lighting manufacturers such as Opple Lighting, Foshan Lighting, DeBang Lighting, and Sanan Optoelectronics are all establishing automated production lines with unique characteristics, and equipment plays a crucial role in these automated production lines.

  To support the automated production lines established by lighting manufacturers, Eitong Automation has developed and produced the world's fastest fully automatic high-speed LED SMT machines, multi-functional SMT machines, and module SMT machines, becoming a true "SMT machine king." According to Yu Yaoguo, "Eitong Automation can not only independently research and develop new LED SMT equipment but can also customize the research and development and production according to customer requirements. Even for 5-meter-long light strips, we can achieve a production of 120,000 CPH."

  It is worth mentioning that, in response to the lighting manufacturers' constantly improving demands for equipment precision and efficiency, Eitong Automation recently developed two new devices, the HT-E5 and E9T, which have significantly improved speed and can achieve an output of 40,000 points per hour, greatly reducing the number of workers and saving customers 20%-40% in costs. It is understood that the HT-E5 is an upgraded version of the E5, using a linear motor (also known as magnetic levitation) in its structure, resulting in a significant improvement in speed. The E9T is similar.

  These two new devices have completed testing and are expected to be officially launched in October of this year. Moreover, these two new devices are suitable not only for the LED lighting industry but also for small household appliances, thus having good market prospects." Yu Yaoguo told Gaogong LED.

  Overall, the biggest problem facing the LED industry is high labor costs and difficulty in recruitment. Therefore, improving production efficiency, reducing labor costs, and alleviating labor shortages through automation have become effective paths for lighting companies, also bringing huge development opportunities for equipment companies. For LED SMT equipment, full automation, intelligence, and technology will be the development trend. Going forward, Eitong Automation will seize the existing opportunities and conditions, continuously improve innovation and manufacturing capabilities, strengthen the all-around training of personnel, conduct technological transformation, material transformation, and manufacturing transformation, and use new technologies, new processes, new production, and new management methods to improve product quality and capacity, thus occupying the world's economic market and realizing market value.